Monthly Archives: March 2020

Data loss is about more than just losing digital assets, it’s about your entire business being disrupted because you no longer have the information needed to run it effectively.  From years of accounting and invoicing files to entire catalogs of marketing assets, data loss can wipe out much of the information that your company has generated over the years. That’s why many companies in the Bay Area and elsewhere put a safety net in place in the form of backup and recovery to ensure they have a copy of their files should anything happen, like a hard drive crash or physical disaster at their office. But, many of these businesses are leaving a large chunk of their data out of their daily backup… the information stored in cloud services. Nearly 80% of small businesses are using the cloud for their business processes. Full cloud adoption is nearly complete, with 94% of enterprises and just about 80% of small businesses using the cloud solutions, like Office 365, G Suite, and Dropbox, daily to generate and save data. These cloud services have a place to store data, but data storage is not the same as data backup, which is leaving millions of business files at risk of being lost. How Data Can be Lost from Cloud Services  A storage system like Dropbox is designed to store data in the cloud and sync files between your devices. Why isn’t that the same as a backup? One reason is because if a file is accidentally deleted on one device, it can also be deleted from the system. If you’re trying to restore data, a cloud service that is not specifically a backup and recovery solution, won’t have a way to quickly restore a full image of your computer. Backup and recovery services are designed to snapshot your entire operating system, […]